Logo & wordmark
A real mark designed for your brand, delivered in every format you’ll ever need — store, packaging, socials, print.
A Shopify brand & store studio
Your Shopify brand,built from scratch.
Pixel & Code builds Shopify brands end to end — the logo, the colours, the packaging and product design, and a custom storefront that isn’t the same theme every other store is running. Already have a brand? We’ll build the store around it.
We build brand identity logo & colour product & packaging design custom Shopify storefronts websites & web apps AI automation
30-min call, no pitch Fixed-price builds You own the store and the files
wk 1Scopewk 2Identitywk 3Designwk 4Buildwk 5Productswk 6Launch
Something real to look at every Friday from week two.
Sreya Creates — brand and custom storefront, live at sreyacreates.comAurevia — our own Shopify app, shipped weekly for 12+ monthsJCR Pharma — three portals live in about six weeksEvery project — your store, your repos, your accounts, from week one
What we’re known for
A whole Shopify brand, not just a theme.
Most Shopify stores look like the next one because they start with a bought theme and a logo from a marketplace. We start at the other end: what the brand is, what it looks like, how the products are presented — then build the storefront to match.
Colour & type system
A palette and typeface pairing that holds together across the storefront, your ads and your packaging, written down so anyone can apply it.
Product & packaging design
Labels, boxes, inserts and product imagery designed alongside the brand rather than bolted on afterwards by someone else.
Custom Shopify storefront
Built as a custom theme on your own Shopify store — your sections, your layouts, your checkout flow. Fast on mobile, because that’s where the sales are.
Product pages that sell
Collection and product pages structured around how people actually decide — the photography, the copy blocks, the upsells and the bundles.
Apps, integrations & handover
Reviews, email, analytics and shipping wired up, then the whole store handed to you with the brand files and a recorded walkthrough.
Proof
What it’s like to work with us.
We were running our whole recruitment process by hand before this. They shipped our job board, a candidate portal, an employer portal and the internal dashboard we run it all from in about six weeks, and cut our time-to-hire almost in half.
James CarpenterManaging Director · JCR PharmaPlugging a conversational AI agent into an existing enterprise sales stack without breaking anything is not a small ask. They handled it cleanly and communicated every step of the way.
Product LeadExpedite Commerce · AI CPQ agentShopify is where we spend most of our time: Aurevia, the AI sales agent listed below, is our own product, live on the Shopify App Store. We built it, we run it, and we sit inside the same admin your store does — so we don’t quote ourselves, read how it was built instead.
Worked with
What we do
Three ways to work with us.
Shopify brand building
What we’re known forA brand built from nothing — logo, colour, type, packaging and product design — and a custom Shopify storefront built to match. Already trading? We rebuild the store around the brand you have.
Logo & identity Colour & type Packaging Product design Custom themeSee how we build Shopify brands ↗Websites & web apps
Software built around your operation — dashboards, portals, marketplaces and job boards — plus the marketing site that sells it. JCR Pharma and Masters in Minds were both built this way.
Dashboards Portals Marketplaces & job boards Marketing sites SaaSSee how we build platforms ↗AI automation
Short version: we plug practical AI into the systems you already run, so the repetitive work stops landing on someone’s desk.
AI agents Automation CRM/API integrationsSee how we build AI & automation ↗ How we work
From brief to launch, in four steps.
You always know what is being built this week, why, and what you will be able to look at on Friday.
See the full process01
Scope
A 30-minute call, then we map it: who you sell to, what the brand has to say, what the store must do at launch.
You get: a written scope and a fixed quote, within one business day02
Identity & design
Logo, palette and type first, then the real storefront screens — reviewed with you before any production code starts.
You get: your brand direction, then a clickable store design03
Build
The custom theme built on your own Shopify store, with products, collections and apps wired in as we go.
You get: a Friday preview link and a short written changelog, every week04
Launch & hand over
We go live, watch the first real orders, fix what they find, then hand the whole thing to you.
You get: the store, the brand files, written docs and a recorded walkthrough Selected work
Things we’ve built.
Sectors we’ve shipped inEcommerce & ShopifyRecruitment & life sciencesProfessional servicesB2B SaaS & enterprise sales
Ways to engage
Pick the shape that fits.
Shopify brand build
For founders launching or relaunching a storeThe whole thing: brand identity, logo, colour and type, packaging and product design, and a custom Shopify storefront built on top of it.
- Fixed scope and fixed price, agreed after the scoping call
- Live in about six weeks
- Brand only, or store only, if that’s all you need
Fixed price~6 weeks to launchQuote within one business day
Website or web app build
For businesses that need software, not a storeA marketing site, an internal platform or a full SaaS product — designed, built and launched the same way, week by week.
- Fixed scope and fixed price per phase
- First launch in about six weeks
- A demo of working software every week
Fixed price~6 weeks to first launchQuote within one business day
AI automation
Add-on, or on its ownOne workflow automated end to end and plugged into the systems you already run, with a human in the loop where it matters.
- Fixed price per automation
- Judged on the hours it removes, not the demo
Fixed priceAudit first, then buildQuote within one business day
Full handover
Included in every projectWe don’t sell retainers. At launch everything is yours: the Shopify store, the brand files, the code, the infrastructure and a recorded walkthrough of how it all fits together.
- Store, repos and cloud accounts in your name from week one
- Editable brand source files, not just exported PNGs
- Need more later? A new fixed-price phase, quoted the same way
No lock-inNothing to migrate laterCome back when you need us
Every engagement starts with a free 30-minute scoping call. Afterwards you get a written scope and a fixed quote within one business day, whether or not you go ahead.
Who you work with
Run by the two people who design and build it.
There is no sales layer. The people on the scoping call are the people who draw your logo, design your store and write the code, and the people you email when something needs changing.
We also build and run our own Shopify app, Aurevia, so we live inside the same admin, the same theme editor and the same checkout your store does — and with the same decisions: what to launch with, what to leave out, what breaks on a Friday.
More about us Questions
Before you get in touch.
Do you use a Shopify theme or build it custom?
Custom. We build the storefront as your own theme so the layouts, sections and product pages are designed for your brand, not adapted from someone else’s. It still lives in your Shopify admin, so your team edits content the normal way.
Can you do just the branding, or just the store?
Yes, either. Plenty of merchants come to us with a brand they already like and want the store rebuilt around it, and some want the identity, logo and packaging only. The full build is simply the two together.
We already sell on Shopify. Can you rebuild what we have?
Yes. We work on your existing store, keep your products, orders and apps in place, and launch the new storefront when it’s ready — not by starting a new store from scratch.
How much does a project cost?
It depends on scope, which is why we start with a free scoping call. After it you get a written scope and a fixed quote within one business day. Every engagement is fixed price. We don’t sell retainers.
How long does it take?
A brand and store build typically launches in about six weeks. Brand-only work is faster; larger platforms are phased so something real is live early and grows from there.
What do we own at the end?
Everything. The Shopify store is in your name from week one, and at launch you get the editable brand source files, the theme code, the documentation and a recorded walkthrough.
Do you only work on Shopify?
No — it’s what we’re known for, but we also build websites, web apps and internal platforms (JCR Pharma, Masters in Minds), and AI automations that plug into systems a business already runs.
Do you work with agencies?
Yes, as a white-label design and development partner for agencies that sell the project and need a team to build it. See how that works.
Let’s talk
Tell us about your brand.
Send a short brief and you’ll hear from Kishal or Ritwik within one business day. Or skip the form and book a call.